Guys, this man is an example to us all. He has shown that human beings, not CEOs, deserve to share in the benefits of innovation. Nevermind that CEOs are human beings, technically speaking. Nevermind your notion of risk and reward. Nevermind your antiquated sense of justice. He did. And look where it landed him. At the top of the corporate ladder and barely able to make his Tesla payment.
The increased revenue/profits was caused by all the free advertising he received from his liberal stunt, as well as attracting new liberal customers who are willing to pay higher prices for purely ideological reasons. Not really a surprise overall. There is a limit to how many ideologically driven customers he can attract, however...
So...this guy is supposed to be broke now, essentially? Having to rent out his home. Oh...and, by the way - his brother is suing him because he was paying himself too much in the past. Uh...what? Either this is all a bunch of malarkey, or this guy has lost his mind.
Salty, I know that's bullshit. ;^)