Review: Scott Adams *Win Bigly*
This is not a book of Dilbert comics (though it has a few), but a serious work of merit. It is the best and most thorough textbook about the art of persuading people that I've ever seen in my life. I couldn't put it down.
Objectivists may have issues with the book because a lot of its talking points sound like pragmatism. But it gives great insight into how almost everybody actually thinks, including ourselves, and how you can convince them to buy whatever widget, policy, or candidate you want to sell.
He uses lots of examples from both sides of the 2016 presidential election. He goes through everything both major candidates (and some minor ones) did right and wrong, and how much of an effect each one likely had on the result.
11 out of 10. A must read.
Objectivists may have issues with the book because a lot of its talking points sound like pragmatism. But it gives great insight into how almost everybody actually thinks, including ourselves, and how you can convince them to buy whatever widget, policy, or candidate you want to sell.
He uses lots of examples from both sides of the 2016 presidential election. He goes through everything both major candidates (and some minor ones) did right and wrong, and how much of an effect each one likely had on the result.
11 out of 10. A must read.
“The main theme of this book is that humans are not rational. We bounce from one illusion to another, all the while thinking we are seeing something we call reality.” (Win Bigly)
“What you think you think is an illusion created by your glands, your emotions and, in the last analysis, by the content of your stomach.” (Floyd Ferris in Atlas Shrugged)
“The human brain is not capable of comprehending truth at a deep level.” (Win Bigly)
“Thought is a primitive superstition. Reason is an irrational idea. The childish notion that we are able to think has been mankind’s costliest error.” (Floyd Ferris in Atlas Shrugged)
“Humans think they are rational, and they think they understand their reality. But they are wrong on both counts.” (Win Bigly)
“The more certain you feel of your rational conclusions, the more certain you are to be wrong. Your brain being an instrument of distortion, the more active the brain the great the distortion.” (Floyd Ferris in Atlas Shrugged)
“Two of my favorite examples are quantum entanglement and the double-slit experiment. I’ll spare you the wonky science, but if you do some reading on these topics, you will quickly learn that the human brain doesn’t have the capacity to understand the nature of reality. (Win Bigly)
“That gray matter you’re so proud of is like a mirror in an amusement park which transmits to you nothing but distorted signals from a reality forever beyond your grasp.” (Floyd Ferris in Atlas Shrugged)